Get found by AI.
Traffic is ewpire's third step. It generates an AI-readable presence for your product, then a consensus checks how the AIs – ChatGPT, Perplexity, Gemini, Google AI Mode – describe your brand and where they get it wrong. This is Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO): we work to increase the probability of being cited accurately, never guarantee it.
How it works
Generate
ewpire creates an AI-readable presence for your product: answer-first content, structured schema (Product, FAQ and Organization JSON-LD), and answer-engine pages built to be parsed correctly by the models people now ask.
Verify
A consensus samples several leading models and compares how each describes you from what it already knows, surfacing where they diverge or get you wrong.
Correct
You get a dissent map for your brand and the fixes that raise the probability of being cited accurately, which lays the groundwork for organic AI traffic.
What you get
- An answer-engine presence, not just classic SEO pages
- Structured schema and answer-first content models can parse
- A brand dissent map: where the AIs get you wrong
- Concrete fixes to improve how you are described
- A higher probability of being cited accurately, assessed across multiple models, not promised
- The loop closed: the product you built gets a presence answer engines can read
Why it matters
Buyers increasingly ask an AI instead of searching, and the AI answers from whatever it has learned about you, right or wrong. Being legible to answer engines, and checking how the strongest models describe you, is becoming the new front page.
Traffic FAQ
Do you guarantee I will rank or be cited?
No, and be wary of anyone who does. AI citations are volatile, so we work to increase the probability of being described and cited accurately, and we show you the dissent – we never guarantee a placement, a ranking or visibility.
What does an audit cost?
Credits, from the same balance as the other two steps, priced by depth: a deeper level puts more independent models on your brand and costs more. The two deepest levels are for accounts on a paid plan. If a run produces no audit, the credits go back to your balance automatically. Current plans and credit prices are on the pricing page.
Does Traffic change my website?
Not on its own. An audit reads how AI models already describe you and changes nothing that is published. The presence step generates the assets – answer-first content, FAQ, JSON-LD schema, llms.txt – for you to copy and publish yourself. For an MVP built here in Validation there is a second route: the Make it AI-discoverable step writes its own set of those assets into the deployed app and redeploys it. Validation offers that step in the build view right after a deploy; it is charged as its own run, separate from a presence run, and it is what unlocks a custom domain.
What are AEO and GEO?
Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) are the practices of making your product legible to answer engines – the AIs like ChatGPT, Perplexity, Gemini and Google AI Mode that summarize and cite instead of returning ten blue links.
How is this different from SEO?
SEO optimizes for search engines and links. This optimizes for answer engines, the AIs that summarize and cite, and checks how several leading models describe you from what they have learned.
What is a brand dissent map?
A view of where the strongest models disagree or err when describing your product, so you can fix the record before customers see the wrong version.